westminster DIGITAL MARKETING

Welcome to our Westminster Business School BA Digital information Hub

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STUDENT BLOG

 Stay in the know and read our latest digital-focused student blogs.

Deep Dive into the world of NFTs

Deep Dive into the world of NFTs

Looking into getting a piece of digital artwork on the Internet for a modest amount and receiving a one-of-a-kind digital token proving your ownership of the artwork. This article will teach you how to get your hands on your very own first NFT, which even huge...

The Cookieless Future – Goodbye Third-Party Cookies

The Cookieless Future – Goodbye Third-Party Cookies

The development of a privacy-first internet is underway with its users and their needs in focus. In early 2020, the world-renowned multinational technology company Google announced its plans to eliminate third-party cookies by 2023 to protect users who were asking for...

SNEAK PEAK INTO THE GAME CHANGING TECHNOLOGY OF AR

SNEAK PEAK INTO THE GAME CHANGING TECHNOLOGY OF AR

Baby boomers or Gen X would have never thought that they’d be able to sit in their lounge and choose a piece of furniture, pick a hair colour or try on shoes that actually suit them. Yes, this has become possible by a truly great invention called Augmented Reality -...

The effect of Marketing on sports: The F1 resurrection 

The effect of Marketing on sports: The F1 resurrection 

Fireworks, Hamilton, Verstappen, millions of dollars, fast cars and race tracks in different big cities of the world. The world of Formula 1 is about intensity, and pushing the limits of both the athlete and the team, but also the technology that surrounds the sport....

How to be fully prepared for the Metaverse?

How to be fully prepared for the Metaverse?If you are still not fully familiar with the term Metaverse, don’t panic! The Metaverse is barely a new concept, but it is expanding dramatically, as more and more businesses and brands are beginning to include it in their...

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